Screenshot – Money Over Ethics

Case Study

Day 8 – Follow up – Adroll.com Pixel and Optimizely.com Follow Up

No new conversion today, yet! I do have to follow up with several support questions. It seems some of my customers are not the brightest people. I may have to put a step by step guide on the download page… Read the rest

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Day 7 – Follow up – Conversion Optimization – A/B Split Testing Case Study

Day 6 follow up #2 (was to short to post) – I don’t know what’s going on here, but I just registered another sale yesterday. I think it maybe dude to the Sept 11 holiday today. Maybe people taking the… Read the rest

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Day 5 – Follow Up – Optimizely.com – Case Study – Conversion Optimization A/B Split test

Optimizely.com: We passed the 50% mark, currently have 1,100 unique visitors to the test. From the screenshot above you can see the Engagement results (clicks on the page). Sales Conversion: Original (baseline): 1 sale [ 1 / 526 – 0.0019%… Read the rest

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Case Study: Day 1 – Follow Up #2

Alright, first thing I did was look at crazyegg (The version Optimizely setup) and I realized that several people were attempting to click highlighted words in blue that talked about some of the benefits. Currently there are 10 and 14… Read the rest

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Case Study – Getting Started With Conversion Optimization

Back in the day, I would try to beat newbies over the head with conversion optimization. I got tired since most people are lazy, and assume their design is already optimized. I tend to fall into that same trap as… Read the rest